For this account, I wrote the web copy for Realty & Mortgage's new website. This property management firm handles commercial space and apartments, which required elements of B2B and B2C messaging across the site.
The company's previous website had been written to fit an overreaching SEO strategy, which sacrificed clarity and engagement. I solved this issue by crafting a brand-focused narrative that improved business relationships through engagement.
I have provided examples below, but you can find the full website here.